8 – Presence in more than 25 countries around the world
In addition to traveling around the main Spanish cities to participate in professional meetings, World Design Capital Valencia 2022 has been present in 25 countries, representing Valencia as a creative, industrial and talent destination and contributing to its international promotion.
From Masion&Object in Paris with the participation of Xavi Calvo, director of World Design Capital Valencia 2022 as Ambassador of Spain to the participation in various initiatives of the International Book Fair in Frankfurt in October 2022, the international promotion of World Design Capital Valencia 2022 does not stop in this post-pandemic year. Thus, in recent months it has built a program of prescribers in different European countries and a program of participation coinciding with festivals and national and international design weeks such as Barcelona, Madrid, Bucharest, Milan, London and Dubai, among others.
World Design Capital Valencia 2022 has also been represented at the Biennial Design of Havana this June and will soon be presented at the Design Museum Holon in Tel Aviv, one of the world’s leading design institutions, and will organize a workshop on ADN Cerámico in connection with the exhibition “Overdose” in the museum itself.
In autumn, World Design Capital Valencia 2022 will participate in events such as Helsinki Design Week, Costa Rica Fashion Week 2022 and Budapest Design Week.
In parallel, to promote design from a commercial perspective and as a tool for competitiveness, València World Design Capital 2022 has the support of ICEX (Spanish Institute for Foreign Trade), with which it is present in nearly 200 markets and intends to multiply the commercial and industrial possibilities arising from the capital.